The purpose of this data protection declaration is to inform you as a user about the collection of personal data on this website. We therefore attach great importance to the most transparent possible presentation of all essential information for the protection of your data. However, if there are any questions, questions or need for clarification, please do not hesitate to contact us.
Responsible authority in the sense of the data protection basic regulation (art. 4 Abs. 7 DSGVO) and the remaining national data protection laws and data protection-juridical regulations is:
Michael Macmeeken ( www.michaelmacmeeken.com)
Alstaterstr. 23, 69124 Heidelberg
Tel.: +49 (0) 176 832 50 334
This contact data is therefore relevant for all questions of a data protection nature regarding this website and for all data protection claims on your part.
*B. COLLECTION AND STORAGE OF PERSONAL DATA WHEN YOU VISIT OUR WEBSITE*
In the following, we will inform you about the relevant data protection procedures that take place when you visit our website.
Each time you visit our website, we automatically collect data and information from the computer system you use to access the website.
The following data will be collected:
(1) Information about your browser type and version used
(2) Information about your operating system
(3) Date and time of your access
(4) Websites from which your system accesses our website
(5) Websites accessed by your system through our website
(6) Your IP address
The log files will be anonymized or deleted as soon as possible. This is normally the case after seven (7) days at the latest.
The data is processed for the purpose of delivering the content of our website, ensuring the functionality of our information technology systems, optimizing our website. Processing is therefore necessary to safeguard our legitimate interest pursuant to Art. 6 para. 1 lit. f DSGVO, i.e. the performance of our business activities.
As the collection of data for the provision of our website and the storage of data in log files is absolutely necessary for the operation of our website, you have no right of objection.
We use so-called “cookies” on our website. These are small files that are automatically generated by your browser and stored on your computer system when you visit our site. Cookies do not damage your computer system or contain viruses, Trojan horses or other malicious software.
The following data is stored and transmitted in the cookies:
(1) Language settings
(2) Log-in information
(3) Frequency of page views
(4) Use of website functions
The data collected in this way is pseudonymised by technical procedures. It is therefore not possible to assign the data to you. The data will not be stored together with other personal data.
The data processed by cookies are necessary for the purposes mentioned to protect our legitimate interests (conduct of our business) pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO.
Most browsers automatically accept cookies. To prevent this, however, you can configure your browser so that no cookies are stored on your computer system or a message always appears before a new cookie is created. However, if you disable cookies completely, you may not be able to use all the features of our website.
*3. Website analysis*
(1) Browser type/version
(2) Operating system used
(3) Referrer URL (previously visited page),
(4) Time and country of server request
are transferred to a server of Google Inc. in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activities and to provide other services related to website and Internet use for market research purposes and to design these Internet pages in line with requirements. This information may also be transferred to third parties if this is required by law or if third parties process this data on behalf of third parties. Under no circumstances will your IP address be merged with other Google data. The IP addresses are innominated so that an allocation is not possible.
You can prevent the installation of cookies by making the appropriate settings in the browser software. However, we would like to point out that in this case not all functions of this website can be used to the full extent.
You can also prevent the collection of data generated by the cookie and relating to your use of the website and the processing of this data by Google Inc. by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=en <https://tools.google.com/dlpage/gaoptout?hl=de>).
As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from capturing data by clicking on the link below. An opt-out cookie is set to prevent your data from being collected in the future when you visit this website. The opt-out cookie applies only in this browser and only to our website and is placed on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.
*GOOGLE ANALYTICS OPT-OUT*
Further information on data protection in connection with Google Analytics can be found in the Google Analytics help (https://support.google.com/analytics/answer/6004245?hl=en <https://support.google.com/analytics/answer/6004245?hl=de>).
The cookies are stored for a period of 14 months.
The use of Google Analytics is necessary for the optimization and evaluation of our offer according to Art. 6 para. 1 lit. f DSGVO. You can use the following link to prevent the collection of data (opt-out): http://www.google.com/ads/preferences. <http://www.google.com/ads/preferences>
Opt-out for mobile devices.
You can contact us electronically via a form on the website or by e-mail. In this case, the data that you enter in the form or send to us by e-mail will be transmitted to us and stored by us.
(1) Your name
(2) Date of contact
(3) Your e-mail address
(4) Any other information you may provide if you provide it
If you send us an e-mail and are interested in our offers, the legal basis for data processing is Art. 6 Para. 1 lit. b DSGVO, otherwise Art. 6 Para. 1 lit. f DSGVO (Legitimate Interest: Conduct of our Business).
These data transmitted to us will only be used for the execution of the conversation and will not be passed on to third parties.
We will delete this data if it is no longer needed for the respective purpose. I.e. when the exchange by e-mail or via the contact form with you is finished and we have processed your request completely.
We offer a newsletter mailing service in which we regularly inform the recipients about our services (newsletter subscription). In order to receive this newsletter, you must register on our site. The data you enter when registering will be transmitted to us and will only be used to send the newsletter.
This will entail
(1) The email address you provided
(2) The IP address of the computer system you are using
(3) Date and time of registration
(4) Name and gender
and if you also specify it
(5) Your address
We need your e-mail address in order to send you the newsletter. The remaining information is necessary in order to prevent misuse of our offer as well as of the e-mail address given during registration.
The voluntary information serves to be able to inform you more purposefully about our offer. However, this information is not required for sending the newsletter.
If you give us your address, we will also send you advertising by letter post.
We evaluate the reading behaviour of our newsletter mailings and can, for example, determine the opening rate and click rate. We can assign this behaviour to the individual newsletter recipients. The purpose of this is to make our newsletter even more interesting and to adapt it to the needs of our interested parties.
Before sending the registration for receiving our newsletter, your consent will be obtained and reference made to this data protection declaration (Art. 6 Para. 1 lit. a DSGVO).
The subscription can be terminated at any time and data processing can therefore be objected to and removed. Every e-mail in our newsletter contains a corresponding link to unsubscribe.
*E. SOCIAL MEDIA APPEARANCES*
For information and communication purposes, we maintain publicly accessible profiles on social networks. Some data are processed outside the EU, which may, for example, restrict the enforcement of data subjects’ rights under the DSGVO.
The use of social networks enables operators to comprehensively analyze your behavior and trigger data protection processing operations. For example, user data is processed for marketing and market research purposes, user profiles with personal interests and preferences are created and these profiles are used to display interest-related advertising on all devices on which you are logged in or were logged in.
The above information and communication purposes and the guarantee of an optimal online presence constitute a justified interest on our part within the meaning of Art. 6 para. 1 sentence 1 lit. f DSGVO. If consent has been given to the social media provider regarding the processing, Art. 6 para. 1 sentence 1 lit. a DSGVO constitutes the relevant legal basis.
Together with the social media provider, we are responsible for the data processing operations triggered during this visit. The most effective way to assert the rights of those affected is to contact the social media provider. We are happy to provide support.
The individual social networks:
(Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland);
(Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA)
(Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA);
*F. PROCESSING IN THIRD COUNTRIES IN GENERAL*
Unless otherwise stated above, your personal data will be processed in countries outside the European Union (EU) or the European Economic Area (EEA) exclusively on the basis of the legal requirements pursuant to Art. 44 DSGVO. This is exclusively the case either on the basis of an adequacy decision of the European Commission (Art. 45 DSGVO) and/or on the basis of suitable guarantees (Art. 46 DSGVO).
*G. GENERAL STORAGE TIME*
In general, personal data will only be stored for as long as is necessary to fulfil the purpose for which the data was collected or to comply with the respective statutory retention period. The data will be deleted after the purpose has ceased to exist or the deadline has expired.
*H. AFFECTED RIGHTS*
As far as we have processed personal data from you, you are affected in the sense of the DSGVO and you have the following rights against us:
(1) Art. 15 DSGVO – You can request information about your personal data processed by us. In particular, you may request information about the purposes of the processing, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right of rectification, deletion, limitation of processing or opposition, the existence of a right of appeal, the origin of your data if it has not been collected from us, as well as the existence of an automated decision making process including profiling and, if applicable, meaningful information on its details.
(2) Art. 16 DSGVO – You can immediately request the correction of incorrect or incomplete personal data stored by us.
(3) Art. 17 DSGVO – You may request the deletion of your personal data stored by us, unless the processing is necessary for the exercise of the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims.
(4) Art. 18 DSGVO – You may request the restriction of the processing of your personal data if the accuracy of the data is disputed by you, the processing is unlawful, but you refuse to delete it and we no longer need the data, but you need it to assert, exercise or defend legal claims or you have lodged an objection against the processing pursuant to Art. 21 DSGVO.
(5) Art. 20 DSGVO – You may receive your personal data which you have provided to us in a structured, common and machine-readable format or request transmission to another responsible person.
(6) Art. 7 para. 3 DSGVO – You may revoke your consent to us at any time. The consequence of this is that we may no longer continue the data processing based on this consent in the future.
(7) Art. 77 DSGVO – You may complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our place of business.
*I. RIGHT OF OBJECTION*
If your personal data are processed on the basis of legitimate interests pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO, you have the right, pursuant to Art. 21 DSGVO, to object to the processing of your personal data if there are reasons for doing so which arise from your particular situation, or if the objection is directed against direct advertising. In the latter case, you have a general right of objection, which will be implemented by us without stating a particular situation.
If you wish to exercise your right of revocation or objection, simply send an e-mail to the above-mentioned e-mail address.